For many business owners, marketing and advertising are synonymous—flyers, ad slicks, billboards and the like. But the internet has changed the game. To be successful today, most businesses have to…
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The evolving face of YouTube Should your business be on it? By Darla Palmer-Ellingson YouTube has more than 1.5 billion monthly active users—making it the second-largest audience in the world,…
By Darla Palmer-Ellingson Until 2018, using Facebook to advertise brands, products and services was one of the most affordable methods to reach a targeted online audience. On Jan. 11, Mark…
Where does the time go? People Spend 2 Hours a Day on Social Media There’s a lot to learn from a look at the social landscape Whether it’s Twitter’s expanded…