There are more than 1 billion daily active users on Facebook.
Social media marketing is quickly becoming one of the most important parts of a marketing strategy. Here are a few reasons why:
Improved Customer Insights: For every business, the key to success is knowing your customers. Social media makes this easier than ever.
Increased Brand Recognition: Every opportunity you have to share your content and increase your visibility is valuable.
Better Search Engine Rankings: Google and other search engines calculate their rankings using social media presence as a significant factor.
Increased Traffic: By adding social media to your marketing, you are adding more paths leading users back to your website.
Higher Brand Authority: When people go to compliment or brag about a product or service, they turn to social media.
Social media is here to stay, and when done right, can lead to more customers, more traffic, more conversions.