River Ridge Oral Surgery: Healthcare Marketing Success

River Ridge Oral & Maxillofacial Surgical Center is an oral and maxillofacial surgical practice in Sioux Falls. They specialize in providing advanced treatment plans for patients.

Opportunity

River Ridge Oral & Maxillofacial Surgical Center aimed to Increase their online visibility and drive more traffic to the website to attract new customers and expand its reach. Additionally, they wanted to improve their local search presence on Google by optimizing their Google My Business page, making it easier for local clients to connect and find their services.

Strategy

To achieve River Ridge Oral & Maxillofacial Surgical Center marketing goals, we designed a targeted strategy. We prioritized SEO tactics to optimize their website content with strategic keywords, enhancing search visibility. We tagged and optimized Images for higher rankings, while the website structure was reorganized and relabeled for improved reach. To further increase engagement, we launched ad campaigns across their social media platforms, helping to drive traffic. Additionally, we built high-quality backlinks and focused on getting reviews to their Google My Business page to increase trust with potential clients.

Increase in Search Rankings

SEO efforts resulted in the top 100 keywords seeing a 73% increase in average ranking positions on Google within a year.

Increase in Website Traffic

The digital marketing strategy led to a 41% increase in website traffic year-over-year.

291

New Google Reviews

Within one year, we helped River Ridge Oral & Maxillofacial Surgical Center gain 291 reviews on their Google Business Profile.

Increase in Social Engagement

During a two year span, there was an 85% improvement rate for the engaged social media results with link clicks up by 101%, and impressions up by 71%.